Graphic Designer with design experience and knowledge of digital and print projects. Consistently completes time-sensitive projects with polish and under budget. Designer of logos, websites, business collateral, and style guides with advanced Adobe Creative Suite expertise and custom website development tools. Collaborative designer who works with directly with clients to get the best results.
Safetyhill Studio - Designer
As Founder and Designer, I was responsible for gaining new clients and building identities that added value in both print and digital environments. Working directly with clients, I crafted logos, websites, business cards, letterheads, signage, stamps, and style guides, performed search engine optimization, and was responsible for growth on social media accounts.
Successfully gained clients and completed website and print projects within timeline and budget
Increased social media visibility for clients by 15% in Q1 2017
Built client confidence by sharing preliminary and possible usage designs with Photoshop, Illustrator, InDesign, and presentations in InVision
Increased search engine rankings by 38% in 2 months and maximized form submissions by 35% in Q1 2017
Expanded client visibility and gained customer feedback through Google My Business, Yelp, Trip Advisor, Foursquare, and Manta
Kissane Viola Design - Project Manager
As Project Manager, I managed and assisted 15 to 40 projects simultaneously. Using project management tools, CSS knowledge, one-on-one daily briefings, training, and listening skills, I was accountable for the team completing time-sensitive tasks within budget. Trained on the most current Search Engine Optimization practices.
Managed and contributed to successful launch of 4 client websites and completion of print projects
Increased internal project accuracy by analyzing and revising billing and time-tracking processes
Strengthened company’s bottom line by 10% by adding Search Engine Optimization and executing the work during the development stage
Heightened morale and confidence by holding training sessions with iCal, Google Calendar, and FileShare to streamline file hierarchy, editing, and sharing
Enhanced developer’s efficiency by taking on User Experience (UX) testing on devices to provide developer feedback
Reduced communication errors by documenting company processes, procedures, and client information
Avard Law Offices, P.A. - Marketing Consultant
As Marketing Consultant, I was responsible for consulting and executing a brand re-design, website re-design, and marketing materials for print. I was also accountable for tracking media presence, researching competitors and keywords, and restructuring legal information for easy reading by partnering with paralegal staff.
Increased mobile traffic by integrating and designing responsive front-end for asynchronous mobile web-app
Maintained 1st-page ranking on Google by creating effective SEO framework
Reduced paralegal staff’s call time by producing print brochures and compiling necessary information on website
Increased awareness and decision-making confidence by implementing a call-tracking attribution platform to establish a baseline of traffic metrics in advertising channels
Grew customer awareness by creating and strategically placing phone-book ads